Jun 03, 2017 a media kit is an information packet that informs everyone not just members of the media about you and your author brand. Sample book hardcover july 3, 2006 by sample author author, sample editor, illustrator 5. Rick works closely with authors to create custom, robust book marketing programs, and hes. And dont forget to lay in a separate tab for your media kit on your authors website for easy access by the tech savvy media reps. While other authors are struggling to create their author media kits. Media kit, author, books, image, art, livros, craft art, book, kunst. A selfpublishers companion media kit the book designer. They vary somewhat in context, complexity, and appearance, but most will include basic information about the writers services or recent projects, as well as contact information. Author book electronic press kit empire publishing. Oct 12, 2010 if you have any other suggestions or thoughts to share on media kits, feel free to jump in the conversation through our comments section below. This site has a wide range of media testimonials, although it is light on.
Your author media kit is not for your readers but for journalists, bloggers, book store owners and anyone else who might want to feature your book within their sphere of influence. Check out these ecommerce press kit examples and learn how to create a press kit that will actually get publicity for your business, even in the ecommerce space. You may have also heard the terms media room or newsroom. This is your chance to guide the media or your reader.
Think of it as a supercharged business card that explains who you are. This area is designed to help you build a better manuscript and in turn a better book. As a special gift to you, chris if giving you a free set of author media kit templates. The jungle survival guide to media kits for authors by pj. Media kit for indie authors alliance of independent authors. Dec 10, 2018 marketing a book is a complex part of the overall publishing process and takes proper planning. That includes poetry books, picture books and memoirs. Your author media kit is important for your book marketing efforts. Nov 18, 2002 today, some companies are now putting online audio clips on their web pages and in online media kits.
The main purpose of a media kit is to present yourself and your book as concisely and as professionally as possible, complete with how to order information, which. Get your author media kit for free marketing for authors. This is what you present to those in the media looking for content, for guests, and for stories and conversations that will appeal to their audience. Crowd favorites, including head shots, are indicated by stars. If youre looking for photos you can use, here are a few options. A media kit, or press kit, is a prepackaged set of promotional materials that can be easily distributed to the media and for other promotional purposes. For this reason, book press kits are really important to your book marketing efforts. Jan 07, 2016 after launching my social media and online book campaigns, i decided to reach out to local libraries and schools about shelving my indie book.
Now that you have a media kit, think of it as a living, breathing document. Download this free press kit presentation template in pdf format. It is by no means comprehensive nor even critical to your success. A wellstructured press kit template is essential if you want to succeed in your approaches to get press for your company, or if you want to include it with any press release. B efore an author gets that allimportant magazine, newspaper or radio interview, an interviewer will probably spend time perusing their author media kit. While most of these will work for a hard copy media kit press kit, lets focus on online author media kits those in newsroom formats on your website or downloadable. A media kit is an information packet that informs everyone not just members of the media about you and your author brand. Leave them at bookstores, give them to book buyers and send them in your media kits along with your press release. Mar 25, 2019 media contact information including social media contact information media kits vs media rooms. It includes simple guides to create your author bios, book onesheet, book announcement, and more. Media kit and samples the blog of author tim ferriss. The intriguecompulsion factor of your book press release headline needs to be balanced by some actual information. Tim ferrisss 4hour workweek and lifestyle design blog.
Sep 22, 2014 14 definitions you need to know when creating an author media kit by joan stewart explains what authors should include in their author media kit to present you and your book in the best light possible. Nov 05, 2019 lets look at what goes into a media kit for indie authors and poets. Want to make an author media kit and dont quite know where to start. In some cases interior art andor sample pages will be posted in the media kit as well. Here are some of questions authors have asked us about our. This could be through creating intrigue, using the power of fear, or making a bold or unusual claim. When they responded asking for my press kit, i panicked. Rightclick the link and select save as to download it. I dont think any of these are perfect, but maybe it will help you formulate ideas when you see what others are doing. Apart from this, the applicant should member his area of experience i. Choose a chapter that reflects what the book is about. A proficient writer must be innovative and a highly skillful, experience too matters in this particular field whereas an ideal writer resume format makes the journey of achieving the desired job quite easy and simplified. Here are a few examples of authors online media kits.
Lets look at what goes into a media kit for indie authors and poets. Empire publishing will create an eyecatching electronic press kit for you. It is a compilation of information about your book or your company that is provided to the media. Over 300,000 authors trust the professionals on reedsy, come meet them. Your media kit supplies media personalities with any and all information they will need to write a story or conduct an interview about you andor your book. A press release for a book follows a fairly standard format which helps with its mass syndication. Author press kit publishing and design services for authors. It will be a key tool in the promotional leadup to your book s publication. You can also include a download of your book, or a sample chapter. If you have any other suggestions or thoughts to share on media kits, feel free to jump in the conversation through our comments section below. Your media kit is the equivalent of a sales pitch and is used to convince the media to give you or your work publicity. You may only have one chance to make an impression with any given ad buyer, so getting the design, feel and messaging of your media kit right is essential to hit the ground running with your marketing plan. Building your author media pagepress kit smart author sites. You can see that different authors go about it differently.
A digital media kit, also known as a press kit, electronic press kit, or media kit, is an information packet about a business or product. You can read everything about media kits, and how to make one here at shoutmeloud. Approach media contacts with carefully designed press releases. These are similar to media kits, but theyre online and more interactive. Its a business in a box and includes everything in the plus edition. Lets go over some common components of the author or book media kit. Apple mac pages, microsoft publisher, adobe illustrator ai. This is what mine will most likely morph into when its finished.
Marketing, entrepreneur the ingredients of a press kit. The ultimate book marketing timeline for indie authors. If you do not have the slightest of the ideas about what a media kit is or how to create an effective media kit, weve got you covered. An author press kit can be a single sheet that covers the basics about you as an author or highlights one specific book. Why having a media kit could increase your press coverage. Today, some companies are now putting online audio clips on their web pages and in online media kits. Dec 26, 2019 as authors, we are used to focusing on what our readers want, need and think, but when it comes to your media kit you have to adjust your thinking. A lot has been talked recently focusing on the value of media kits for blog owners in this digital world.
To find out if a title has a media kit, visit the books product detail page and look for a media kit button. They also have the added bonus of marketing an authors brand start your virtual book tour on. These items may also go on the media page of a website. The basic concept is to write a headline which compels the reader to continue reading. The link between youand your book, your stories, and your ideas or agenda for changeand the media that can help you get readers, attention, and sales, is your media kit. Press kits are an excellent way to gain interest in your book and stand out above other authors vying for book sales. How to make an author media kit celebrating independent. Meeting and event planners should be able to easily download these items from the media page. Rick lite of stress free book marketing, is a seasoned book marketing professional with over years of experience in the industry. The success in book sales can be directly attributed to how organized a media kit is and how easy this information is accessible in paper format, as well as digital files for emailing easily.
Media kit templates for indie authors faqs the publicity. Its intention is to provide information that will make your book run smoothly and easily. But after doing quite a bit of research, i found that a i already had most of the materials and b its pretty simple. Rebecca costa is an acclaimed american sociobiologist, author, and host of the syndicated weekly news program, the costa report. You can read everything about media kits, and how to. These kits usually include a high resolution cover image, author photo, press release, and full author biography. If you want to equip your potential partners and fans to get the word out, you will take the time to to build a great online media kit. A press kit can be electronic a multiplepage pdf file, or printed and placed in an attractive folder with a logo, photo or graphic on the front.
This book marketing timeline for indie authors is designed for the author who is just about to begin writing, however since all these strategies are important, you can begin to address each one no matter where you are in your publishing process. Our branded media kits are formatted with a color scheme to coordinate with your book cover, and we offer three package choices, to suit your needs and your budget. Press kits are an excellent way to gain interest in your book and. How to create a professional author media kit writers edit. How to write a press release for a book kindlepreneur. Best of luck putting together your media kits, authors. Rightclick the link and select save as to download it, then doubleclick the file to open it. See more ideas about media kit, author and press kit. How to write a press release for a book the happy self. How to create a stunning media kit for you and your book. Sample chapterwhy selfpublishing is entering a golden age here is a link to the entire media kit in one jumbo zip file.
One needs to mention the name of clients firms sites. Media kits are a necessity for every author approaching a new release. Authors basic guide to book media and press kits christian. An author press kit is a package of information about a particular writer. Also, check out the online media kits for dave ramseys new book, entreleadership, dov seldmans book, how. For entrepreneurs new to magazine publishing, media kits are an indispensable marketing tool that will serve as the face of your publication with prospective advertisers. Use our free press kit template to appeal to media and standout among the. Sep 25, 2011 also, check out the online media kits for dave ramseys new book, entreleadership, dov seldmans book, how. Apr 20, 2018 a press kit, also known as a media kit, is a page on your website that contains resources and information for reporters and publishers. Imagine it as a resume for your company that aims to answer questions from media, investors, potential clients, and others. Jul 21, 2018 if you are going to market and promote your book on your own, youll need to create a media or press kit. Put a menu item in your navigation bar, right next to the about and books links. The pr pro commercial edition is for publicists, book coaches, or anyone who wants to buy a commercial license to create media kits and press release for clients.
It will be a key tool in the promotional leadup to your books publication. She is an awardwinning expert in adaptive strategies for. A media kit also called a press kit, is a marketing tool for authors use when reaching out to the media including book bloggers retailers, and more. Media contact information including social media contact information media kits vs media rooms. This book has a chapter for each kind of carrot recipe, from soup to salads to cakes. Why how we do anything means everything, and jenny blakes book, life after college. Ricks expertise comes from tirelessly working on new and innovative ways to market his own books and cds with his company and parent company, stress free kids.
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